SNEAKER TIME

WATCHES OF SWITZERLAND

Fine Watches
Rare Sneakers

Project Details

WATCHES OF SWITZERLAND

THE CHALLENGE
To promote the launch of an innovative exposition merging the worlds of sneakers and watches without the use of images depicting the 30 brands being curated.

THE IDEA
The Lombardo team created sleek neon line illustrations of watches and sneakers for a campaign that conveyed the passion and enthusiasm obsessive collectors and connoisseurs have for limited edition timepieces and sneakers.

THE RESULT
The Sneakertime campaign spanning video, email, print, social, web, and in-store activation, successfully drew a fresh audience of culture seekers to the Watches of Switzerland SOHO flagship location.

Visitation to the location rose 40% for the month of the exhibit.

Close Project Details

VERTICAL
Fashion


SERVICES
ADVERTISING
PRINT DESIGN
SOCIAL ACTIVATION
DIGITAL DESIGN
SOCIAL MEDIA
PRINT MARKETING


AWARDS
GOLD ADDY

Sneaker Time Marketing Activation Firm NYC Advertising Agency
Luxury Consumer Marketing Agency
Sneaker Time Marketing Activation Firm NYC Advertising Agency
Sneaker Time Marketing Activation Firm NYC Advertising Agency
Sneaker Time Marketing Activation Firm NYC Advertising Agency

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