OUIDAD HAIR CARE

OUIDAD HAIR CARE

Embace Your Curls

Project Details

OUIDAD

THE CHALLENGE
Begun as a line of products for women with curly hair, Ouidad wanted to bridge into products for all hair, and all women.


THE IDEA

We streamlined and more closely defined their messaging, and created new packaging that celebrated bouncy beautiful curls. We then launched the new offerings Direct To Consumer.


THE RESULT

The work resulted in big sales numbers that broke them into Mass sales channels such as Target and Sephora.

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VERTICAL
Beauty


SERVICES

Branding
Marketing
Brand strategy
Packaging
Visual identity

Top Beauty Marketing & Advertising Agency
Top Beauty Marketing & Advertising Agency Lombardo
Top Beauty Marketing & Advertising Agency Lombardo
Top Beauty Marketing & Advertising Agency Lombardo
Top Beauty Marketing & Advertising Agency Lombardo
Top Beauty Marketing & Advertising Agency Lombardo
Top Beauty Marketing & Advertising Agency Lombardo

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