An iconic fragrance brand, Candie’s desired to invigorate its image and launch anew for a vibrant generation. LOMBARDO was summoned to design the latest evolution of Candie’s fragrances, refresh packaging, and construct a strategic marketing plan with integrated omni-channel ad campaigns. Our challenge was to reinvigorate the passion and boldness that Candie’s had long been recognized for, while speaking to the modern “Candie’s girl”.

CAMPAIGN | PACKAGING | PHOTOGRAPHY | VIDEO | DIGITAL ADS | SOCIAL MEDIA