Why You Need Email Marketing Strategy
Millennials and Generation Z are widely projected to account for more than 40% of all luxury good sales by 2025. Yet that sizeable piece of the pie may be largely subject to shifts
Launching a Beauty CBD Brand
CBD (cannabidiol) products are a booming industry, at the moment, and there are no signs of stopping.
Lombardo Launches Performance Marketing
Lombardo & Partners, a luxury consumer product branding and marketing agency headquartered in West Palm Beach, Florida, announces a partnership
Holiday Marketing Plan
We have officially reached the halfway mark for the year, which means it is time to start thinking about your holiday marketing plan.
Launching a New CBD Food Brand
The latest trend in the food and beverage industry is CBD (cannabidiol). It is one of the ingredients in the marijuana plant, specifically from hemp.
In-Store Branding Execution
Omnichannel marketing, i.e., the ability to offer a continuous brand experience across shopping formats and devices,
High Touch Customer Experience
Although this should have been ingrained in every marketer´s DNA for years, however, with all the data, tech, and buzzwords flying around
8 Principles of Luxury Marketing
Luxury brands have always been a fascinating sector and luxury brand marketing being one of the most complicated disciplines.
Legacy Brands Rebrand Themselves
Change is inevitable. From clothing to cars, to gadgets, every brand one day faces the big question, “Are we still relevant?”. Even the legacy brands
Holiday Retail Season, Your Marketing Ready?
Holiday Advertising Prep: What Marketers Should Be Doing Now for their Holiday Retail Marketing