We have officially reached the halfway mark for the year, which means it is time to start thinking about your holiday marketing plan.
With the increasingly demanding world of digital shipping and e-commerce, it can be hard to plan retail shopping in a digital world
The first step is to understand that in the so-called luxury market, there are three possible strategies, which we categorize as luxury, fashion
Luxury brands have always been a fascinating sector and luxury brand marketing being one of the most complicated disciplines.
Brands need to explore new packaging strategies in the era of online delivery to keep consumers coming back for more. Luxury package design offers
Building and properly managing brand equity and brand consistency have become a priority for companies of all sizes, in all types of industries,
Marketing to HNWI is different. A good deal of ink has been spilled quoting and interpreting this famous remark of F. Scott Fitzgerald.