The leading sustainable tour operator for Mongolia, India, Bhutan, Nepal and Tibet sought to refresh their brand presence and marketing amid the travel downturn brought on by COVID-19. The playing field being momentarily level for all tour companies, our goal was to position them for tremendous growth as travel resumed. We use the traditional ger (yurt) door of Mongolia’s nomadic people as a recurring symbol of the brand and its purpose of sustainable travel that treads lightly as travelers experience nomadic lands. The image of the ger door anchors recognition of the brand as we build awareness and drive conversion.
BRANDING | VIDEO | WEBSITE | DIGITAL ADS | SOCIAL MEDIA