ICELAND SPRING

ICELAND SPRING

Hey Big Mouth!

Project Details

ICELAND SPRING

THE CHALLENGE
Fivera Foods, second generation to the third largest Brazilian snacks manufacturer, sought to create a better-for-you cheese puff snack for the U.S. market.


THE IDEA

Branding grew from the insight that people want to enjoy a bunch of their favorite snack and feel great about it. The scope entailed branding from the ground up, packaging, photography, web design, trade show design, print advertising, and POP.


THE RESULT

The brand conveys fun, youthful enthusiasm and an ownable looks that helps the brand stand out on shelves. We are excited for the brand’s expansion, launching nationwide at the end of this year.

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VERTICAL
Luxury Home

 

SERVICES
Branding
Marketing
Brand strategy
Packaging
Visual identity

Iceland Spring Water

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